Dr. Morita Hyaluronic Acid Essence Mask

Good news, sheet mask addicts! Asia's #1 best-selling sheet mask brand, Dr. Morita, is now in the Philippines. I was lucky enough to be invited to the official launch last week where we learned all about the brand and why it's been so popular for years.

Prior to the launch, I was already a semi-regular Dr. Morita user. The first one I ever tried was their Intense Hydrating Serum Facial Mask. I really liked how it gave my skin a super boost of hydration and made it so soft and supple, even after just one use. Today, though, I'll be reviewing the mask we were given at the launch and one of their top sellers: the Hyaluronic Acid Essence Mask (Php74.00/per sheet).

Dr. Morita says...

The Dr. Morita Hyaluronic Acid Essence Mask includes large, medium, and small Ceramide molecules and complex moisturizing ingredients that keeps skin moist, smooths fine lines, and resists skin aging.

AIW Skin Care 101: Hyaluronic acid is an important ingredient, especially for dry skin. It prevents premature aging because as we all know, the key to keeping skin looking young is moisture and hyaluronic acid is a humectant, a moisture-binding ingredient. Ceramides, on the other hand, are lipids (oils). They also help to retain moisture and strengthen the skin's barrier.

Say Hello to Happy with Benefit Cosmetics

The weather has been kind of gloomy these days, but trust one of the happiest and most colorful brands, Benefit Cosmetics, to brighten things up with the launch of their newest product - the Hello Happy Soft Blur Foundation.

If you're happy and you know it...click the link below to find out what got me tickled pink at the event!

Creating scent-sational spaces with Zen Zest Home and Aromatherapy

When I come home after a long day, so begins my ritual to unwind and relax. That includes taking a long shower, getting into some comfy clothes, firing up Netflix, and filling my room with a pleasant fragrance. In this constantly hot and humid climate, it's easier for our homes to smell kind of unpleasant. I don't know why, but my room tends to smell kind of stuffy a lot of the time...

I always have a small army of home fragrances (sprays, candles, etc.) at my disposal to keep any unpleasant odors at bay. It's mostly made up of products from Zen Zest since I love the different scents they have to offer and just how affordable they all are. Of course this meant I was super excited to attend yet another scent-sational Zen Zest launch at Vanilla Cupcake Bakery to see what new products they had to offer!

Abracada-brow!: Benefit Cosmetics launches its new brow collection (Pt. 2)

As promised, here's part two of my Benefit brow collection post! This time, I'm revealing the FULL line up of products that are set to be released in all Benefit boutiques in Southeast Asia this July 1. 

There are ten products total that make up the collection and they all aim to give you one thing: amazing, but still natural-looking brows that'll simply make you go 'Wow!'. Benefit emphasizes 'natural' a lot for this particular collection, and that's how brows should look after all.

If you want fuller-looking brows, more defined brows, or to even add highlights to your brows then this amazing collection has got you covered!

Abracada-brow!: Benefit Cosmetics launches its new brow collection (Pt. 1)

Whenever I get an invitation to attend a Benefit Cosmetics event, I do a little happy dance in my head. And why not? Every event I've been to has been crazy fun! Like I said before, Benefit is a brand that knows how to celebrate. Now though, there's an added reason to celebrate with their new and complete brow collection that was officially released only a couple of days ago. A bunch of us got a sneak peek at the collection beforehand though during their global media launch at Revel at The Palace on May 2.

Since there's so much to write about and show, this one's going to have to be a two parter! For this post, enjoy my write-up / photo diary of what was in and what went down at the launch...

The theme for the launch was magic, but of course since Benefit loves to party it up, it was magic done Vegas style!

Meeting the newest curl in town

As human beings we naturally respond to different shapes. Did you know that we react positively to or are most attracted to curves or shapes with curves? When brands design logos they have to take such a thing into account. An article called "The psychology of logo shapes: a designer's guide" from creativebloq.com states that "Circles, ovals and ellipses tend to project a positive emotional message...Curves on any sort tend to be viewed as feminine in nature." Well that got me thinking maybe that's why we ladies love seeing curves or sloping shapes even when we do our makeup. We contour, we draw in or emphasize cupid bows and full, curvy lip shapes, soft brow arches are seen as the ideal, and of course, we curl our lashes.

Beautifully curved and luscious lashes can perk up any girl's mood, as well as her eyes. Benefit Cosmetics knows this all too well and came up with their new and much raved about Roller Lash mascara. Of course there had to be a Bene-licious bash to launch it and I was all too excited to attend...

The event was held last month at the Skye Lounge in BGC. So yes, this post is long overdue already! The theme this time was the swinging 60s; an era of fun, girly, and flirty glamour.

Put your fresh face forward with Pond's new White Beauty Pearl Cleansing Gel

I think life is all about perfect pairings, just like a cup of tea and a good book or the perfect powder to set your favorite foundation. When it comes to skin care, it’s not just about the products that work best for you, but also work best with one another. That’s why a long-trusted and innovative brand like Pond’s decided to come up with the new dynamic duo of skin care with the launch of the Pond’s White Beauty Pearl Cleansing Gel facial wash; aimed to not only provide numerous benefits to skin, but to also compliment the effects of their popular and raved about Pond’s Flawless White Dewy Rose Gel.

I know what you’re thinking. This whole “gel” thing seems to be a trend, huh? It’s almost like every beauty brand out there, Pond’s included, is releasing or re-inventing some sort of gel product - everything from nail polish, to eyeliner, to face masks. That’s why Pond’s called upon their resident beauty expert, Agoo Bengzon, at the launch to tell us a little more about this fast growing trend, including other hot beauty trends out there right now.

Shake Up Your Makeup with POP Beauty

There's really nothing like getting glammed up from head to toe, right? When my hair is perfectly styled, my makeup is looking on point, and my nails are primped and polished then I feel like I can take on the world.

Last week I got the chance to get totally beautified at the launch of UK cosmetics brand, POP Beauty. I've been hearing about the brand quite a bit from other international bloggers, so I was happy to hear it's finally reached us all thanks to the Glamourbox team!

The event was held in Blo Blow Dry Bar at SM Megmall's Mega Fashion Hall. I actually talked about Blo before when they first opened their flagship branch in the country. You can read all about it here.

So what is POP Beauty? It’s the brain child of Swedish-born, London-raised singer and internationally acclaimed makeup artist Sara Strand, who wanted to find the perfect products to use on both her clients and herself that would really pop. In the beauty world, it means giving that bit of ‘oomph’ which really pulls together and completes a look.

According to Sara herself, "It’s all about seeing yourself with new eyes - you can really POP when you move away from your routine and allow yourself to play and to try something new!"